Five moments that mattered in 2024
Every day, the Colorectal Cancer Alliance inspires moments that matter — moments of hope, support, and progress — for patients, caregivers, survivors, and families. Through national efforts to advocate for prevention, magnify patient support, and accelerate research, the Alliance is transforming lives from coast to coast.
This year was the Alliance’s 25th year of impact, and we’re looking back on some of the milestones that made 2024 a year to remember.
🔬 Breakthrough Research Funding
Through Project Cure CRC, the Alliance awarded nearly $7 million to 19 research projects focused on topics like treatments for MSS disease and stopping tumor spread. Each project shares an urgency to advance life-saving science.
⚕️ Nurse Navigator Joins the Team
This year, the Alliance's patient and family navigation team is on track to help patients overcome nearly 45,000 barriers to better care. To enhance these efforts, we welcomed a clinical nurse navigator to guide patients through complex treatment decisions, including finding clinical trials — an overwhelming process that the Alliance helps simplify.
☑️ Convening Top Minds to Advance Prevention
The wide range of colorectal cancer screening options, from colonoscopies to FIT kits, offers hope but also confusion. To address this, the Alliance convened top experts and influencers in Washington, DC, with the goal of developing tools and resources to help healthcare providers and patients navigate these life-saving options.
💻 CRCtalks Audience Triples
The Alliance’s web series, CRCtalks, amplifies critical conversations that happen between patients and healthcare professionals. This year, we tripled the viewing audience with intimate panels on nutrition, liver-directed therapies, biomarkers, and more — giving participants insight from leading experts.
🌐 Reaching More Communities with Translations
Hispanic Americans are among the least likely to get screened for colorectal cancer. To address this disparity, the Alliance translated its colorectal cancer screening quiz into Spanish. We also added Spanish, Chinese, French, and Korean translation options to our new website, which was launched in January. These updates ensure more people have access to life-saving information and resources.
📺Stripping the Stigma
Bonus Moment! Tune in to FOX on December 9 for a two-hour special presentation of The Real Full Monty, in which celebrities will “strip the stigma” associated with colorectal, prostate, and testicular cancer. The Alliance will be featured in a public service announcement, and James Van Der Beek will share his personal colorectal cancer story to build awareness and encourage screening. The program will be available on Hulu after December 9.
As we bring this incredible year to an end, we’re looking ahead to 2025 with ambitious goals and renewed determination. Be a part of the mission to end colorectal cancer by making a tax-deductible donation. Your support is greatly appreciated!
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Top resources
The Real Full Monty Strips Down
Inspired by the beloved, award-winning 1997 film, The Real Full Monty is an all-new two-hour special in which a daring group of male celebrities will volunteer to bare all to raise awareness for prostate, testicular and colorectal cancer testing and research.
Alliance Celebrates 25 Years & Honors Notable Partners at the National Blue Hope Bash
The Colorectal Cancer Alliance’s national Blue Hope Bash, held November 2 at the National Building Museum in Washington, D.C., raised nearly $2 million to support lifesaving work.
Porsche car raffle helped winners look forward
Colorectal cancer patient Mark Bassett won a Porsche in the Blue Hope Bash car raffle, bringing unexpected joy and new experiences amid his cancer journey.