Initiatives at the Colorectal Cancer Alliance

Initiatives serve as a proactive response to the urgent need for colorectal cancer prevention, early detection, and patient support.



LEAD FROM BEHIND is an awareness initiative between the Alliance, Ryan Reynolds, and his creative agency Maximum Effort to make colon cancer famous.

But stuff PSA

Public Service Announcements

Public service announcements promote early detection and raise awareness about colon cancer through television and radio.

Today Show Craig Melvin interviewing Allies on the plaza

National Colorectal Cancer Awareness Month

Every March, National Colorectal Cancer Awareness Month spotlights colorectal cancer and inspires more people to get screened.

Black woman with female doctor

National Cancer Survivor Month

In June, we honor and celebrate the resilience and strength of cancer survivors while raising awareness about the challenges they face.

Interested in taking action?

Ending colorectal cancer will take every one of us. Find out how you can get involved with our mission to end colorectal cancer in our lifetime.

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