Through television and radio, public service announcements play a vital role in increasing awareness and encouraging early detection of colon cancer.
A cancer diagnosis can be incredibly isolating and terrifying for everyone it touches. Cancer patients end up hearing a million things from the well-intentioned people around them who are just trying to be helpful, but what about the things they really do need to hear? In the frenzied and difficult moments post-diagnosis, patients and the people in their lives need to hear about all the free resources and support available to them.
The Alliance has launched a groundbreaking new TV and radio public service announcement (PSA), “Things You Hear,” to educate the public not only about the importance of colorectal cancer screenings but also to share the many ways in which the Alliance provides support to those diagnosed and their loved ones.
We are fiercely determined to end colorectal cancer within our lifetime. With your help, we can make a real difference. View, download, and use the following PSAs. Please contact psa@boombroadcast.com or at (609) 748-7411 if you require this PSA in another format or delivery method.
The TV PSAs include 60, 30, and two 15-second versions.
The radio PSAs include 60, 30, and 15-second versions.
With early detection via screening, colorectal cancer is a highly treatable and preventable cancer. “But," due to hectic lifestyles or just “stuff," many Americans push off their screenings. A third of screening-eligible adults are missing their chance to prevent CRC. Don’t let “but, stuff” get in the way of your screening. Because, when it comes to screening, tomorrow can’t wait.
That’s why the Colorectal Cancer Alliance launched a new television and radio public service announcement (PSA) to educate the public about the importance of colorectal cancer screenings. On-time screening – beginning at age 45 – is essential to catch it early and is the No. 1 way to prevent it. Localized colorectal cancer (the earliest stage) has a 91% survival rate with treatment.
Increase awareness about the importance of colorectal cancer screenings – to improve cancer outcomes and save lives! Watch and download the following PSAs. You can contact us at psa@boombroadcast.com or at (609) 748-7411 if you require any of the PSAs in another format or delivery method.
The TV PSAs include 60, 30, and two 15-second versions.
The radio PSAs include 60, 30, and 15-second versions.
What do colorectal cancer patients need to hear? Effective support resources for both patients and caregivers exist. You can help spread awareness of these resources by sharing our public service announcements. Contact our team if you need additional assistance.
Learn how the Colorectal Cancer Alliance is advocating for the passage of the Nancy Gardner Sewell Multi-Cancer Early Detection Act (HR 2407), a bipartisan bill that ensures immediate Medicare coverage for life-saving cancer detection tests once approved by the FDA.
The Alliance’s 45+ Reasons campaign is part of the Cycles of Impact initiative launched and supported by Independence Blue Cross in 2022 to address the urgent public health issue of colorectal cancer among the Black population.
The U.S. Court of Appeals for the Fifth Circuit reversed a district court decision that had ruled provisions in the Affordable Care Act (ACA), which provide for no-cost preventive screening for colorectal cancer and other conditions, unconstitutional.
